The increase in these "Bitmojis in distress," then, may be revealing to how often they are used. They know how many users share happy Bitmojis and how many share angry and upset ones. "This can reveal more about the person in respect of their self identity or self image in a way which emojis can't," she said, "which makes them very interesting as communication tools."īitmoji has not released much data, but according to a March 2016 interview with Blackstock in Forbes, employees pay attention to it. This allows us to express both our current state and how we feel about ourselves. " represent not just emotions but an expression which is representative of the individual themselves," Kaye explained. The personalization of Bitmojis enriches the experience: it's not a generic avatar's wallet that is empty, it's yours. Is it possible that Bitmoji has become so popular because they can provide more information to difficult conversations? You may more readily send a Bitmoji of flies coming out of your empty wallet than write in words, "I'm too broke right now." You may more readily send a chipper Bitmoji holding an "I hate myself" mug rather than write out a self-loathing comment. In recent months, there has been a growing trend of existential 'mojis like these: She says that emojis and Bitmojis are both used as "icons to sum up an overall feeling or thought in one icon in a way which is more holistic than a string of words."Įvery Friday, the Bitmoji team unloads six "Newmoji" to add to the mix.
Psychologist Linda Kaye of Edge Hill University has researched what emojis say, if anything, about our behavior. Your Bitmoji, an extension of you, can express what you may not be able to yourself. The alter-ego may be in a scenario unexplainable even in a face-to-face talk (describing the cash and cat image above is an example). Bitmoji can wear a designer outfit you yourself cannot afford.īitmojis convey an entire scene impossible to express with text, or with an emoji. You can customize make-up, body-shape older users can give themselves wrinkles. There is something enticing in itself, though, about creating an alter-ego. The surge was no doubt partly due to being acquired by Snap Inc., and Bitmoji integration in the Snapchat app. Per comScore, the app has seen a 5,000 percent growth in monthly unique visitors in the past two years. 1 most downloaded app in five markets, according to App Annie, an app analytics company. While it's unknown if users have actually replaced emojis with this, the app is nonetheless popular.
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